Pop Culture · 2

Which social media platform is known for short-form vertical videos and was bought by TikTok owner ByteDance?

Answer

Musical.ly

Musical.ly was a popular short-form video platform that ByteDance acquired in 2017 for approximately $1 billion, later integrating the app's user base and features into TikTok. This acquisition proved strategic, as Musical.ly's young creator community merged with TikTok's platform and features. The acquisition contributed significantly to TikTok's rapid rise as a global social media powerhouse.

💡 Did you know?

ByteDance acquired Musical.ly and merged it into TikTok's ecosystem.

Other options people guess

  • Instagram Reels
  • YouTube Shorts
  • Vine

Topics

  • social media
  • TikTok
  • internet history

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