Business · 2
Before pivoting to create Slack, Stewart Butterfield's team was originally building what type of product?
Answer
A video game
Slack originated as an internal communication tool built by the team behind Glitch, a browser-based multiplayer game. When the game failed, Butterfield pivoted the messaging tool into a standalone product that became Slack.
💡 Did you know?
Slack was born as an internal messaging tool for a failed cryptocurrency startup. The founders pivoted, and Slack became a $27 billion company.
Other options people guess
- A cryptocurrency exchange
- A project management app
- An email client
Topics
- slack
- startups
- pivot
- tech-companies
- business-history
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