Business · 2
In what year did Pepsi unveil the redesigned logo whose leaked strategy document was compared to Barack Obama's campaign branding?
Answer
2008
Pepsi rolled out its new globe logo in 2008, and a subsequently leaked design document showed the agency had drawn parallels to Obama's campaign visual identity from the same period.
💡 Did you know?
The Pepsi logo was briefly redesigned in 2008 with a $1 million rebrand that copied the Obama campaign's visual strategy.
Other options people guess
- 2003
- 2012
- 1998
Topics
- logos
- branding
- history
- 2000s
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