Which country's government commissioned the 'People's Car' project that gave rise to Volkswagen and its logo?

Business

In what decade was Volkswagen founded as part of a state-sponsored 'People's Car' initiative?

Volkswagen's VW logo was originally designed under Nazi Germany's regime as part of the state-sponsored People's Car initiative.

Business

In what year did Pepsi unveil the redesigned logo whose leaked strategy document was compared to Barack Obama's campaign branding?

The Pepsi logo was briefly redesigned in 2008 with a $1 million rebrand that copied the Obama campaign's visual strategy.

Business

The curved arrow beneath the word 'Amazon' in its logo is designed to resemble what facial expression?

Amazon's arrow logo points from A to Z deliberately, but also subtly curves into a smile to suggest customer satisfaction.

Business

How long did Gap's 2010 redesigned logo last before the company reverted to the original, following widespread public backlash?

Gap's 2010 logo redesign lasted exactly one week before the company reverted it, making it one of the fastest corporate U-turns in history.

Business

What term describes a negotiating tactic where the first number put on the table heavily influences the final outcome of a deal?

In one study, real estate agents shown a house with an artificially inflated listing price gave significantly higher appraisals than agents shown the same house at a lower price — even when told the listing price was arbitrary.

Business

What was the profession of Peter Buck, the family friend who lent Fred DeLuca the $1,000 to open his first sandwich shop in 1965?

Subway's Fred DeLuca started his first sandwich shop at age 17 using a $1,000 loan from a family friend to pay for a tiny storefront in Connecticut.